For the launch of Unifi's latest 5G prepaid service, we developed an immersive AR filter using Blender and Effects House by TikTok. Working closely with Growth Ops and Unifi, we created an engaging AR experience that showcased the product’s key features and unique selling points (USPs).

The project had a tight deadline aligned with the official store launch, requiring seamless collaboration and quick execution. The AR filter featured hand interactions and several custom assets, providing TikTok users with an intuitive experience. Users could activate the filter easily by scanning a QR code, available both in physical spaces and on Unifi’s TikTok account, driving both online and offline engagement.